In today's union campaigns, employees respond to information they seek out on their own, and not only does the video and website combination of "The Essentials" encourage them to do just that, it's a tool that helps companies remain union-free by presenting employees with the facts about the specific union attempting to organize them. No rhetoric, no hype, just the essential information they need to know, in a specific union video.
Projections proudly announces the arrival of a whole new approach to employee communications during a union campaign: web-enabled video. From union corruption to union membership losses to collectcive bargaining, elements of the union's constitution, even union strikes and union finances, employees are given enough information to keep them from blindly believing everything the union tells them.
Expose the true nature of the union soliciting your employees. Web-enabled video provides the power & emotional impact of video, combined with the self-driven aspects of the internet. Educate employees on corruption, finances, and the true motivation behind union promises.
"The Essentials" works. Each topic presented offers carefully chosen keywords and encourages the audience to follow them to articles, websites, and additional information reported in the news media that will confirm their worst suspicions about the union trying to get them to become dues-paying members.
Programs and websites for the following unions are available in English and Spanish:
CNA (California Nurses Association/NNOC)
CWA (Communication Workers Union)
IAM (Machinists Union)
IBEW (Electrical Workers Union)
IBT (Teamsters Union)
IUOE (Operating Engineers Union)
LIUNA (Laborers Union)
UFCW (Food and Commercial Workers Union)
SEIU (Service Employees Union)
SEIU Healthcare
TWU (Transport Workers Union)
UAW (Auto Workers Union)
UBC (Bakery & Confectionary Workers Union)
UFW (Farmworkers Union)
UNITE HERE!
UMWA (Mineworkers Union)
USW (Steelworkers Union)
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